In Media of the Masses, Andrew Simon investigates the social life of an everyday technology—the cassette tape—to offer a multisensory history of modern Egypt. In the 1970s and 1980s, cassettes became a ubiquitous presence in Egyptian homes and stores. Audiocassette technology gave an opening to ordinary individuals, from singers to smugglers, to challenge state-controlled Egyptian media. Enabling an unprecedented number of people to participate in the creation of culture and circulation of content, cassette players and tapes soon informed broader cultural, political, and economic developments and defined “modern” Egyptian households.
In this talk, Andrew Simon (Dartmouth College) discusses his book in conversation with Pelle Valentin Olsen (UiB).
A light lunch will be served.
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